Motul Ride is an open ecosystem connecting brands, service providers, tour operators and technology partners around one ambition: creating better motorcycle experiences for riders worldwide.
Whether you offer motorcycle tours, rental services, maintenance, equipment, connected devices or rider-focused services, Motul Ride gives you a place to integrate, promote and grow within a trusted riding ecosystem.
An open ecosystem, not a closed product
Motul Ride is designed to connect multiple players around the rider journey: before, during and after the ride.
Our goal is simple: make it easier for riders to discover, book, manage and enjoy motorcycle experiences through a single trusted environment.
Partners bring their own expertise while benefiting from the visibility, tools and community of the Motul Ride platform.
Who can partner with Motul Ride?
We welcome partners who share our passion for riding and want to create value for motorcyclists before, during and after their journey.
Tour operators
Promote curated motorcycle tours and riding experiences to a qualified rider community.
Rental companies
Connect your motorcycle fleet to experiences, events and rider services.
Service networks
Support riders through maintenance, assistance, preparation and after-ride services.
Brands & manufacturers
Build product visibility and create experiential activations around your brand.
Why become a partner?
- Reach qualified riders: connect with a community actively looking for motorcycle experiences.
- Promote your services: showcase tours, rentals, products or support services in a trusted environment.
- Join a branded ecosystem: benefit from the credibility and visibility of the Motul Ride universe.
- Create new revenue opportunities: build offers around events, trips, services and rider engagement.
Instead of operating in isolation, partners become part of a wider ecosystem focused on the full rider experience.
Partnership opportunities
Experience distribution
List and promote motorcycle tours, training sessions, events or exclusive riding experiences through Motul Ride.
Brand activations
Create campaigns, ambassador rides or community events that turn your brand into a real-life experience.
Service integration
Connect rider services such as rental, assistance, maintenance or equipment into the Motul Ride journey.
A platform designed for experiences
Motul Ride is powered by a technology platform built to create, promote, sell and manage riding experiences from one place.
- Dedicated experience pages
- Booking and lead management
- Partner visibility
- Community engagement
- Operational support and follow-up
The result: partners can focus on what they do best, while the platform supports discovery, conversion and customer interaction.
Motul Ride is open to partners who share the same vision
From motorcycle tour operators to rental companies, service providers and brands, we welcome partners who want to build meaningful experiences for riders.
Let’s explore how your offer can become part of the Motul Ride ecosystem.
Become a Motul Ride partner
Interested in joining the ecosystem? Tell us more about your company, your services and how you would like to collaborate with Motul Ride.
Our team will review your request and get back to you with the next steps.
Open ecosystem. Shared ambition. Better riding experiences.
