Turn Your Audience Into a Real Motorcycle Adventure
Motul Ride helps motorcycle creators and influencers launch their own ride, without dealing with travel logistics, payments, legal setup or booking management.
You bring the community, the energy and the content. We bring the operational framework, the ride catalogue, the booking platform and the support needed to make it happen.
Choose from a curated catalogue of motorcycle experiences.
We create the page. You promote the adventure.
Once confirmed, you join your riders on the road.
Built for Motorcycle Creators
If you already inspire riders through YouTube, Instagram, TikTok, blogs, podcasts or community groups, Motul Ride gives you a way to turn that influence into a real-world riding experience.
Instead of organizing everything from scratch, you plug into an existing travel and booking infrastructure operated by Planet Ride.
What We Handle
Ride Catalogue
Access selected motorcycle trips from the Planet Ride catalogue, ready to be adapted for your community.
Dedicated Web Page
We create a dedicated Motul Ride page for your experience, with trip details, pricing and booking information.
Bookings & Payments
Riders book directly online. We handle payments, confirmations and operational follow-up.
Travel Logistics
Accommodation, local partners, routes, guides and travel organization are managed through our framework.
Legal Framework
The experience is structured through a professional travel framework, so you do not have to become a travel operator overnight. Humanity survives another admin nightmare.
Content Opportunity
You get to ride with your community and create authentic content before, during and after the experience.
How It Works
1. Apply as a Motul Ride Creator
Tell us who you are, where your audience is, what kind of content you create and what type of ride would fit your community.
2. Choose or Shape Your Ride
Together, we select a motorcycle experience from the Planet Ride catalogue and adapt it to your audience, destination, riding style and preferred timing.
3. We Put It Online
Motul Ride creates the dedicated page, booking flow and trip information. Your community can discover the ride and book directly online.
4. You Promote the Experience
You share the ride through your channels: social media, videos, newsletters, riding groups or local communities.
5. Once Confirmed, You Ride
When enough riders book, the experience is confirmed. You join the group, enjoy the ride and create content with the riders who booked through your community.
What You Focus On
- Bringing your riding community together
- Sharing the trip with your audience
- Creating content around the preparation, the ride and the people
- Living the experience with riders who already follow and trust you
Who This Is For
This program is designed for creators, influencers and community leaders in the motorcycle and powersports world.
- You create motorcycle-related content
- You have an engaged audience of riders or adventure seekers
- You want to offer more than posts, videos or recommendations
- You want to bring your community together on the road
- You prefer riding and creating content over managing invoices, suppliers and legal documents, because apparently sanity still has value
Example Rides You Could Launch
Ready to Launch a Ride With Your Community?
Apply to the Motul Ride Ambassador Program and tell us about your audience, your content and the kind of motorcycle experience you would love to host.
If there is a fit, we will explore the best ride format together.